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South by Southwest is getting a large dose of VR this year… inside a happy meal.
It depends on the winery. But for the big players, much of the cost is marketing.
Beyonce's music release strategies reveal her business savvy.
Jägermeister wants to broaden its appeal beyond shot-drinking bros
The drama in the yogurt aisle is getting serious
Thanks to e-mail, e-vites and e-readers, paper use has dropped.
Curators will display a lesser-known side of the artist at MoMA in New York.
The world's biggest jeans maker tries to lure more women to its brand.
Other business partners are distancing themselves from the presidential candidate.
How to advertise to a hard-to-pin-down demographic.
