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There’s research that shows when the left-most digit of a number changes, we tend to give the change more weight.
Everyone loves a good deal.
“In the past, we’ve studied social media ads as if they’re just like a billboard or a print magazine ad when they’re not,” said advertising professor Matthew Pittman. “You’re seeing an ad from any number of sources.”
Emily Stewart of Vox explains how web tactics like countdown clocks and inventory trackers can create a false sense of urgency for consumers.
One therapist and executive coach says that recession fears are prevalent, but there are ways to mitigate the anxiety.
Grocery stores play on our sense of nostalgia with older music, and strategically placed items may trigger impulse buys, experts say.
And why a thank you goes a long way.
Thousands of federal workers with high-stress jobs won’t get their paychecks Friday.
Social scientists say it's rational for countries to act in their self-interest.
