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For live-event outlets like ESPN and news channels, this data is critical.
All those selfies paid off.
This ABC show is what you might expect for a network comedy. Or it was, until Donald Trump got elected.
Katie Notopoulos investigates celebrity social media for improperly labeled ads.
Another winner of the 2016 election.
Frito-Lay is sitting out for the first time in a decade.
Target's spending on Spanish-language TV ads is up nearly 70 percent over the year.
Google will start by cutting off its ad-selling software to sites promoting false information.
Thanks to a tightening race and down-ballot battles, they're raking in the cash.
Corporate clients ask agencies to change their practices — or else.