The N.C.A.A. men's basketball tournament begins this week. Last year, the tournament earned its highest TV ratings in 18 years, while taking in more than $1 billion in revenue from ads. But Stephen Dubner of Freakonomics Radio wondered if CBS and Turner aren't making enough.
Domino's Pizza expects to sell over 11 million slices of pizza on Superbowl Sunday. What do stores do to prepare for this? David Lazarus went to a Domino's to take a look.
Even if you don't actually watch the Super Bowl game, everyone watches the Super Bowl ads. And that means big opportunity for T.V. advertisers: a memorable Super Bowl commercial can either make — or break — a brand.
Gamblers don't just bet on who will win the Super Bowl, bookmakers also collect proposition bets for the game, wagering on things like how Beyonce will style her hair during the halftime show. Those bets don't have to be limited to sports — for instance: How many times will Kai Ryssdal say "Marketplace" on Friday's show? Place your bets now.
There's still time to score tickets to this Sunday's Super Bowl. And this year, you're in luck: Ticket prices have gone down, way down — to a relatively low $1,000.
You can get odds on more than the score and game play during the Super Bowl. These proposition bets, or prop bets, let you wager on everything from the Super Bowl going into overtime, to Beyonce's hairstyle at halftime.
