An Arkansas town has little authority over smells it says comes from a meat-rendering plant.
Branding is about logos and slogans, yes – but it's also about scent.
Why marketing the sense of smell is hard to get right.
Notre Dame is the latest school to market its own fragrance.
Maybe you saw the ‘Google Nose’ April Fool's prank, where users clicked on 'wet dog' and sniffed their laptops to find out what it smells like. Well new smell technology is not a joke — or not only a joke.
Does money have a unique smell? We explore the scent of fresh (and not so fresh) dollar bills and how some dogs can recognize the smell of greenbacks.
Better than where you work, apparently
British chemists are developing a new method of finding people missing in those crucial days after a disaster. Their research has just been…