The increasing popularity of the sport means more people buying running gear. The greater social component makes people want to look good, too.

Newer brands are eroding the brand’s cool value.

But it comes with strings attached.

Soccer jerseys are a hot fashion item nowadays.

A look at the companies disrupting the $7.2 billion bra business.

The outfitter wants to be a part of your everyday life, says Todd Spaletto, global brand president.