“It’s meant to illustrate the vanity of human pretensions,” says Karl Aquino of the University of British Columbia.

“One of the students in the class was making, you know, up to $6,000 to $7,000 a month from her TikTok videos,” says Bloomberg report Claire Ballentine.

Social media has changed the game for former contestants on the CBS reality show “Survivor,” according to “Ringer” contributor Mara Reinstein.

We learn some tips on how to develop your own brand and deliver a brand promise — in less than 140 characters.