Apple unveiled the iPad Mini 3 and the iPad Air 2 at a big media event Thursday, though the basics of the new tablets were already leaked by Apple itself. IPad sales have been falling or staying flat for the past several quarters, as the market gets more crowded and iPhones get more popular (and larger).

Quartz has a good look at Apple’s iPad conundrum and some suggestions for giving the device a more distinct place in their product line.

Here’s what we’re reading — and some numbers we’re watching — Thursday.

1 in 4

The portion of millennials who have cut the cord or never had a cable subscription at all, TechHive reported. That’s especially important as HBO and now CBS have announced they’ll uncouple streaming from pay TV packages, and offering their online-only services.

300

The number of companies that signed a pledge earlier this year to reduce hiring barriers for the 3 million job seekers who have been unemployed 27 weeks or longer. It’s why some companies are exploring with getting rid of resumes, and opting instead for video applications.

72 percent

That’s how many Airbnb listings in New York violate zoning or other laws, according to a new report from the city’s attorney general. The start-up, valued at $10 billion, blamed a lack of clear laws for home sharing,  the New York Times reported. Nearly all of the rentals are in Manhattan, and many are from individual hosts with a high number of listings: Six percent of renters take in 37 percent of Airbnb revenue in the city, which amounts to about $168 million.