A lot of the canned pumpkins that go into a lot of Americans’ pumpkin pie is branded with the red-and-white logo of Libby’s. Libby’s dominates the canned pumpkin market and is now owned by Nestle.

Nestle buys the pumpkins it uses from U.S. farmers, including Phil Friedrich. He spoke with host Lizzie O’Leary from his farm in Green Valley, Ill.