Boeing’s new 777X airplanes led the Dubai Air Show’s opening day. The company claims orders of roughly $95 billion, purported to be the largest product launch in the history of commercial aviation.

The BBC’s Simon Atkinson notes that the Dubai Air Show is host to the world’s fastest-growing carriers, and they’re looking for more aircrafts to meet high demand.

“The Middle East really has become a hub for global aviation over the past decade,” he says.